Your LinkedIn Summary statement is your beachfront property and are you using this piece of real estate properly? Here are some simple rules to follow to get the most out of the 2,000 characters allotted.

Have you clearly Defined your Brand? What are those key qualities you want to be identified by? What words would you describe yourself to be recognized?
Have you clearly stated your Value? What action verbs would you describe yourself by?
Have you included a way for others to Contact You?...

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